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Salesforce Certified-Strategy-Designer Salesforce Certified Strategy Designer Exam Exam Practice Test

Salesforce Certified Strategy Designer Exam Questions and Answers

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Question 1

Cloud Kicks (CK) is creating a high-priority loyalty program as part of a larger engagement strategy for the company. Several top leaders want to remain involved but don't have much time to invest.

What should CK's strategy designer do to keep these leaders informed and invested, avoiding project disruption due to a lack of alignment?

Options:

A.

Create three moments that matter, where top leaders will be invited to provide feedback.

B.

Create a communication plan based on leaders' interest, influence, and level of support for the work.

C.

Create individual plans for working with top leaders based on their preferred cadence and type of involvement.

Question 2

A Cloud Kicks (CK) strategy designer is leading a project to create a new customer

experience with digital and environmental touchpoints. The stakeholders want to understand how

the designer is proposing CK will deliver the experience. which tool should they use to explore the

collaboration, structure, and processes that will be required?

Options:

A.

Service blueprint

B.

Journey map

C.

Empathy map

Question 3

Cloud Kicks' (CK) product teams are well-led, productive, and meet their KPIs. However, the

teams tend to become siloed and focused on their individual team priorities, occasionally leaving

CK's customer experience fragmented.

Which tool should CK's strategy designer recommend to grow and nurture cross-departmental

collaboration?

Options:

A.

V2MOM with shared methods.

B.

Roadmap of cross-product features

C.

Annual leadership summit

Question 4

The design team at Cloud Kicks has created a vision for a new virtual try on tool for its

products, which would apply to multiple product lines, brands, and regions.

Which roadmap should the strategy designer create to communicate the planned releases of

multiple products in a single view?

Options:

A.

Portfolio roadmap

B.

Strategy roadmap

C.

Product roadmap

Question 5

Cloud Kicks (CK) has a large number of customer support requests. CX as identified a need

for updated documentation as part of a new customer service design, making self-service available

within the experience

What should be used to measure ongoing success?

Options:

A.

Decreased number of customer cases

B.

Increased number of Knowledge articles

C.

Decreased bounce rate on document on pages

Question 6

Cloud Kicks has expanded its business recently by offering customizable footwear and the ability to price bv customer. Along with Sales Cloud, they are looking into additional product options that would help sales reps configure their orders easily.

Which Salesforce product should be considered for this business need?

Options:

A.

Revenue Cloud

B.

Commerce Cloud

C.

Marketing Cloud

Question 7

Cloud Kicks (CK) notices a significant customer churn due to a disconnect between product features and user needs.

Which course of action should CK's strategy designer propose to improve the situation"?

Options:

A.

Request product owners to envision future state and provide better requirements.

B.

Clarify requirements and enable quality assurance teams with better acceptance criteria.

C.

Facilitate a co-creation workshop to help generate ideas grounded in research insights.

Question 8

Cloud Kicks is launching a new online store and wants to ensure the team follows an ethical decision-making process and that the delivered

product does not accrue ethical debt.

Which methodology should be suggested?

Options:

A.

Human-Centered Design

B.

Jobs to be Done Framework

C.

Consequence Scanning Workshop

Question 9

A start-up specializing in creating healthcare apps for both patients and family caregivers is looking for ideas to develop new features. The company plans on organizing a brainstorming session with staff members from various teams.

What is a rule strategy designers should follow when facilitating a brainstorming session?

Options:

A.

Emphasize critique of proposed ideas.

B.

Explore qualitative assessment of proposed ideas.

C.

Encourage participants to build on proposed ideas.

Question 10

The design team at Cloud Kicks is in the early stages of exploring an idea for a wearable

device to track customers activity during workouts.

They employ footwear designers and manufacturing experts, but they lack an engineer experienced

in consumer hardware,

What should the strategy designer do to determine whether or not to pursue this product idea?

Options:

A.

Perform secondary research on common hardware issues.

B.

Hire an engineer with experience in consumer devices.

C.

Conduct an expert interview in consumer device engineering.

Question 11

A project team at Cloud Kicks is under pressure to solve customer supply chain issues across multiple locations. The strategy designer proposes they do some analogous research.

What should the team look to study?

Options:

A.

An organization outside of their industry that has solved unique but similar problems

B.

A creative setting outside of their office that provides more inspiration and activity

C.

complex system that their customers have experienced navigating successfully.

Question 12

Cloud Kicks learns that some website visitors, especially those who can't see high-contrast color palettes, do not convert into customers.

What should the strategy designer do to solve for this accessibility challenge"?

Options:

A.

Ideate marketing concepts to reach new audiences.

B.

Conduct an empathy workshop to understand the audience.

C.

Invite users to co-create as accessibility experts.

Question 13

Cloud Kicks' sales representatives are complaining that some Lightning webs components

developed as part of the partner onboarding process are slow to load and often unresponsive.

What would be the best recommendation to the team to identify the challenges and remediate the

issue?

Options:

A.

Run the Salesforce Optimizer.

B.

Utilize the Lightning Usage App.

C.

Create a case with Salesforce support.

Question 14

An insurance company has a calc banding process that involves multiple team members,

different departments, and many disparate systems

Which Salesforce automation tool should a strategy designer recommend to improve business

process efficiency?

Options:

A.

Financial

B.

MuleSoft

C.

Services Cloud

Question 15

A strategy designer is working with a team to assess and prioritize potential opportunities for an upcoming product release using the Design

Thinking methodology.

Which next step should the designer recommend to assist with prioritization?

Options:

A.

Survey users and prioritize building their most desired features.

B.

Analyze the feature feasibility and let technology drive future designs.

C.

Test for desirability and refine ideas based on feasibility

Question 16

The strategy designer at Cloud Kicks is using a How Might We statement to frame their

design challenge.

What should they do to test their statement to ensure it successfully guides their design process?

Options:

A.

Use rapid ideation with project team

B.

Test the statement with end users.

C.

Launch an online survey

Question 17

Cloud Kicks is making sustainability a new core value.

Which methodology should a strategy designer use to help stakeholders understand the impact of that decision on current products and services?

Options:

A.

Heuristics evaluation

B.

Business model canvas

C.

Corporate integrity workshop

Question 18

Cloud Kicks feels confident about its vision for a new loyalty program and has received approval from leadership to begin development.

What is needed from the strategy designer to inform a roadmap from MVP to mature offering?

Options:

A.

Phases of feature development

B.

Instrumentation and POC prototypes

C.

Effort sizing and user story points

Question 19

Cloud Kicks (CK) is designing an in-person experience for customers who purchase its products. This will include the ability to schedule and manage appointments as well as see when the delivery vehicle is on the way.

Which Salesforce product should CK invest in to efficiently enable the desired experience?

Options:

A.

Scheduler

B.

Service Goud

C.

Field Service

Question 20

A strategy designer is planning a remote workshop with a team from their partner company using a new digital collaboration tool. Many employees at the partner company have much less experience with technology.

Which activity should ensure the workshop is accessible to all participants?

Options:

A.

Conduct an in-person session with the partner company; collaboration is best when done face-to-face.

B.

Ask a friend to test the tools first and give feedbeck on how user-friendly the activities are.

C.

Allow access to the tool ahead of time and make sure participants are familiar before getting started.

Question 21

At a project kickoff, the strategy designer wants to get ideas from all stakeholders to use as hypotheses. The designer runs a sketching activity with the multi-disciplinary group, asking everyone to sketch. They give everyone fat markers and sticky notes, and set a timer for 5 minutes of sketching.

What is the reason why marker choice is important?

Options:

A.

They anonymize the sketches so that stakeholders cannot judge others' drawing abilities.

B.

They ensure stakeholders can fit detailed sketches on a sticky note in the allotted time.

C.

They enable stakeholders to focus on generating ideas rather than detailing UI.

Question 22

The strategy designer at Cloud Kicks has worked with the development team to create a

cross-cloud 360 prototype based on a concept to create a better customer experience and help dive

revenue.

What should the designer produce to get buy-in from the business stakeholders?

Options:

A.

Business user flow and journey map

B.

Business case and roadmap

C.

Business metrics and ROI map

Question 23

A strategy designer is facilitating a prioritization workshop, and there are strong differing opinions about the right solutions to the challenge.

What should the designer do?

Options:

A.

Pause the conversation and work through the conflict in a private setting.

B.

Take a vote among people in the room and pursue the winning opinion.

C.

Work through the conflict in the workshop to reach a shared perspective.

Question 24

Cloud Kick's sales representatives are complaining about lack of flexibility when they need

to create complex quotes and configure product solutions

What should the Strategy Designer recommend to streamline their sales cycle?

Options:

A.

Implement Revenue Cloud

B.

Create a custom sales cycle that maps exactly to their needs

C.

Suggest to simplify the complex sales cycle to make it fit the standard setup

Question 25

A strategy designer is working with a product team to reach more diverse audiences.

How should the designer make a case for ensuring all future releases meet accessibility standards7

Options:

A.

Evaluate competitors' accessibility standards.

B.

Focus rationale on how refactoring later is more expensive.

C.

Plot accessibility standards against impact and difficulty.

Question 26

Cloud Kicks has released a wearable device for athletes but struggles to find product market fit. The design team begins an initiative to better understand user needs and improve the device.

What should the strategy designer do to engage with internal stakeholders invested in the project?

Options:

A.

Assign specific tasks to each stakeholder so they each add something important to the project,

B.

Survey stakeholders for insights and ideas, as their diverse perspectives are likely to uncover unmet needs.

C.

Align stakeholders on what success for the looks like and throughout the project,

Question 27

An online retailer developing a new sales strategy that releases a new, limited time

promotion every 10 minutes to keep shoppers engaged.

The retailer's strategy designer has concerns that the promotion falls into an ethical risk zone around

addiction.

Which strategy should be used to bring potential issues to light?

Options:

A.

Design a workshop for the team to slow down and think through the potential consequences of

the strategy to uncover stakeholder perspectives.

B.

Release the project as intended knowing customer feedback will force the concerns to be

addressed later.

C.

Create a provocative presentation showing how strategies like these will lead to unhealthy

shopping behaviors, and send it to leadership.

Question 28

Cloud Kicks’ strategy designer is writing a challenge statement to inspire team ideation.

What should they avoid in the challenge statement?

Options:

A.

Focusing on the root cause of current issues

B.

implying solutions to the challenge

C.

Basing the statement on a problem identified in research

Question 29

A consumer healthcare startup wants to collect data on patients' symptoms over time, and

plans to research how to monetize this data.

How should a strategy designer counsel leadership in consideration of ethical implications for both

the company and its patients?

Options:

A.

Perform user research with patients to understand their level of comfort of data being shared for

monetization.

B.

Facilitate a Consequence Scanning workshop before proceeding with any further investment.

C.

Research similar healthcare organizations about how they are monetizing patient data

Question 30

A project team led by a strategy designer has just facilitated 3 weeks of user research.

What should thev do to identify kev insights?

Options:

A.

Plot insights on a 2x2 diagram of effort and impact, and align with stakeholders.

B.

Ask each team member to create insights based on their expertise and support with collected quotes.

C.

As a team, spend time affinity mapping, spotting patterns, and surfacing surprises.

Question 31

A strategy designer is seeing signals of success with a new product that is driving brand

loyalty and decreasing consumers' environmental impact. How should a business case be built for

continuing sustainable innovation through a view of a full product lifecycle?

Options:

A.

Purchase carbon offsets for energy used in manufacturing.

B.

Source cheaper, locally-grown raw materials.

C.

Extend customer journey maps to pre and post purchase.

Question 32

Cloud Kicks wants to improve its digital commerce experience because it is losing prominence in

the market. What should a strategy designer rely on to get stakeholder buy-in for a redesign?

Options:

A.

Wireframes and a total addressable market (TAM) calculation

B.

Research findings and a competitive analysis.

C.

Inspiring graphics and personas

Question 33

The design team at Cloud Kicks has designed a desirable solution for customers that is viable to the company's business model. The strategy designer on the team now needs to determine the feasibility of the solution.

Which three main areas should be focused on to assess feasibility?

Options:

A.

User desirability, company viability, and deployment stability

B.

Distribution channels, capabilities, and potential partners

C.

Business ROI, data analytics, and customer engagement

Question 34

A Strategy Designer at Cloud Kicks presents narrative to drive stakeholder alignment for a

new product vision.

In addition to the narrative, what should the designer provide to create alignment?

Options:

A.

Incentives to motivate internal stakeholders to align with the proposed future state

B.

The strategic case including a breakdown of features and why they meet audience needs.

C.

A roadmap to minimize miscommunication about milestones in the build process.

Question 35

After a series of interviews with key stakeholders, a strategy designer realizes the company

is duplicating efforts across internal teams, each creating similar programs for customer engagement.

Which approach should the designer propose to create alignment?

Options:

A.

Design sprint

B.

Journey mapping workshop

C.

Service blueprint workshop

Question 36

Cloud Kicks (CK) wants to prototype and test the value proposition for a potential new business venture.

When gathering customer feedback on the prototype, which question should CK seek answers to when determining if the business model is viable?

Options:

A.

Would customers recommend this to a friend?

B.

How would customers improve the experience?

C.

What are customers willing to pay?

Question 37

When a strategy designer creates an empathy map based on research insights, their deep

understanding of the customer drives which outcome?

Options:

A.

Viability

B.

Feasibility

C.

Desirability

Question 38

Cloud Kicks is excited about a new customer self-service initiative, Within the stakeholder team, a support manager has shared features they want to recreate from their previous; a product manager wants to implement new features that were not available in their previous system. There is a concern that conflicting demands may lead to organizational paralysis on the project.

What should the strategy designer recommend to stakeholders to remediate risks?

Options:

A.

Mop features between the two systems and let stakeholders prioritize,

B.

Revisit customer research to inform internal prioritization.

C.

Advise executive leadership to make the decision about priorities.

Question 39

Cloud Kicks (CK) is a company of operational excellence However, CK has a hard time

bringing innovative ideas to market, because investing In unproven tactics seems risky to its leaders

who are used to making decisions based on metrics.

Which approach should a strategy designer take when presenting a new product vision to this group?

Options:

A.

Run qualitative user research on the product vision and share key feedback with stakeholders.

B.

Conduct a competitive analysis of other products in the same market as the product vision.

C.

Identify the biggest questions about the product vision and collect data on prototypes.

Question 40

As part of Cloud Kicks' new self-service strategy, researchers want to collect personally identifiable information to share in an aggregate format.

Which considerations should a strategy designer share*?

Options:

A.

Applicable privacy acts

B.

Globally-accepted privacy act

C.

Cookie consent requirements

Question 41

A newly formed design team at Cloud Kicks is concerned their work will suffer if they are not better aligned.

Which tool should a strategy designer recommend for the team to begin alignment7

Options:

A.

Brainstorm

B.

Team agreement

C.

Consequence Scanning workshop

Question 42

A strategy designer is leading a project to reimagine in-app communication form. The CIO is a

key decision maker but appears to be neutral-and even, at times, a detractor to the project.

What should the designer do to gain their alignment?

Options:

A.

Set up a conversation with the CIO to name the challenge and listen to their objections

B.

Ask the sponsor to speak to the CIO on behalf of the project and explain how it meets team needs.

C.

Email the stakeholders reiterating project status and asking for any objections to the approach.

Question 43

A strategy designer at Cloud Kicks (CK) has crafted a vision for a sustainable future digital commerce strategy, with an emphasis on efficiency for both users and business logistics.

As they design and develop CK*s new mobile app, how should the designer ensure alignment to the vision?

Options:

A.

Design a usability testing recruit plan that leans heavily on environmentalists.

B.

Research design patterns applicable to digital commerce and business logistics.

C.

Establish KPIs and instill checkpoints in the product development process.

Question 44

Cloud Kicks (CX) has spent several months working to align the entire company around a

vision based on inclusivity in the digital age. Because this project will span several years, the design

team is concerned the vision will eventually be lost.

What should CK do to maintain the vision and create transformative change?

Options:

A.

Align the vision to current industry trends.

B.

Continuously align business goals to the vision.

C.

Realize the vision must be driven by business goals.

Question 45

A strategy designer has noticed that stakeholder perspectives often take a features-first mindset when discussing the problem space and user insights.

Which co-creation approach should help stakeholders shift to a users-first mindset before discussing solutions?

Options:

A.

Process Mapping Workshop

B.

Prioritization Workshop

C.

Empathy Workshop