An electronics manufacturer recently released an updated product that corrects the defects of a previous version. Many customers are liking.
A self-employed motional speaker is active on several forms of social media including Twitter, Facebook and YouTube. However, he does not have the time or resources to maintain a presence on other social media site. What is the most cost effective way to make sure potential customers can still reach him?
Stuart is the social media risk manager for an international drone enthusiasts association. He has noticed various chapters around the world using images and copyrighted materials. What shouldStuart do to ensure the association’s social media sites are in compliance with the various legal regulations internationally?
A startup business is designing fabric patterns for the home fashion industry What kind of platforms will best meet the business' social media marketing needs?
Erin has been assigned to grow the social media community for a health care provider association She wants to include open job postings and mentoring sections in the community to help people network What types of risks will she need to address as she develops the strategy for these community areas?
What kind of social media metric best measures the number of followers who noticed and responded to a paid advertisement?
A company has a goal of increasing revenue from social media sites by 15% in the next quarter. The know the costs of their paid advertising and internal resources to promote the social media platform. They also have a readily available metric (sales orders) and are collecting data on conversions from failover to lead to sale. What is the company trying to calculate?
Why is it important for an organization to use the same name, username and e-mail address across multiple social media platforms?